(STILLWATER, Oklahoma/July 12, 2018) – Following a successful pilot program, Oklahoma State athletics will implement beer sales at its venues beginning in the fall of 2018.

OSU’s concessions partner, Sodexo, will administer all beer sales at Cowboy and Cowgirl sporting events following the pilot program that took place during the spring of 2018 at OSU baseball and softball games.

Beer will be sold at up to 22 locations adjacent to existing concession stands throughout Boone Pickens Stadium, and will include craft selections.

Along with the beer sales, OSU will introduce a no re-entry policy for Boone Pickens Stadium. With this policy, OSU joins the two other Division I football programs in the state, Tulsa and Oklahoma, as well as many FBS football programs and all other Power Five football programs with alcohol sales. OSU already has a no re-entry policy in place for all sporting events in Gallagher-Iba Arena.

“These changes will enhance game day safety,” said OSU Chief of Police Leon Jones. “Other schools that we have talked to have experienced a decrease in overall consumption and overuse of alcohol in and around their stadiums once they introduced sales in the venue, and we believe the same could happen at Boone Pickens Stadium.”

Earlier this week OSU announced it was devoting more than $1.5 million to concessions enhancements, which includes additional points of sale and a food court located in the plaza level of the West endzone that will feature multiple local, regional and national restaurant partners.

Boone Pickens Stadium, which has undergone a two-year seat-widening process, is also being outfitted with “cool zones” with fans, misters and free water stations.

Starting this fall POSSE parking lots around Boone Pickens Stadium will open on gamedays at 8 a.m. regardless of kickoff time to allow fans additional time for tailgating activities. In addition, the Cowboys have partnered with Tailgate Guys, a provider of custom gameday experiences that includes bellhops, catering, high peak tents, tables with linens, chairs, media TV packages and more. Visit okstate.com/tailgateguys for more information.

These upgrades are in addition to the new $5 million video board currently being installed in BPS. The 1080HD resolution board measures roughly 56 feet tall and 110 feet wide, and will be the eighth largest at a college football-only stadium nationwide.

The Cowboy football season kicks off on Aug. 30 against Missouri State, and season tickets are on sale now. Call 877-ALL-4-OSU or visit okstate.com/tickets for more information.