(STILLWATER, Oklahoma / October 17, 2017) – The Oklahoma State football program will be featured on NBC’s TODAY show Wednesday morning, Oct. 18, with a story on the Cowboys’ partnership with Rise Science sleep coaching.

The feature includes interviews with Cowboy coach Mike Gundy, Assistant AD for Speed, Strength and Conditioning Rob Glass, linebacker Chad Whitener, offensive lineman Zachary Crabtree and Rise Science’s Jeff Kahn.

They discuss with host Kerry Sanders the importance that sleep has in regard to athletic performance and how Oklahoma State is maximizing its on-field advantage using the Rise Science system.

NBC’s TODAY airs live to viewers across America each morning, broadcasting from 7 a.m. to 9 a.m. in the central time zone. Cowboy fans can expect the segment to run at about 8:30 a.m. CT.

TODAY reaches more than 5 million people every day through its broadcast, and millions more through TODAY.com, the TODAY app, and social media platforms.